Snippet: At the start of a new year, many of us take the opportunity to reflect on the past 12 months and to look forward to the year that lies ahead.

At the start of a new year, many of us take the opportunity to reflect on the past 12 months and to look forward to the year that lies ahead.

Entersekt certainly had an exciting 2015 in Europe. During our conversations with banks, card issuers, and system integration partners, we had very fruitful discussions on how to prevent fraud affecting digital banking and shopping. With most, we are in different stages of implementing Transakt and protecting online transactions with our authentication solutions.

Relevant Reports

Looking forward, we found inspiration in two very interesting reports, both published in 2015. The first report, Mobile Banking 2015, is on global trends in mobile banking, issued by KPMG.

Findings in the KPMG analysis that stood out for us and that are relevant to the European marketplace were the increasing shift towards a “mobile first” approach by banks along with the exceptional growth in mobile banking adoption – so rapid, in fact, that it surprised even KPMG. In particular, the mid- to late-thirties cohort stands out. They are used to working with technology and consider mobile banking an entirely normal option when making transactions. Even taking into account different growth rates in individual European countries, this trend will unmistakably continue.

The KPMG report also makes the point that a large numbers of consumers remain sceptical of the security afforded by their financial institutions when it comes to mobile banking. Many, for instance, prefer not to input card details on their phones.

The second report we found interesting is a more geographically focused study performed by TSYS on German consumers and their attitude to and behaviour around mobile payments and related functionality. This report, 2015 German Consumer Mobile Payment Study (2015 Studie über mobile Bezahlvorgänge deutscher Verbraucher), concluded that security and fraud protection are essential in driving consumer adoption within Europe’s largest economy. Seventy-eight percent of German consumers fear that someone will steal their sensitive information when it is sent via mobile. In the United Kingdom, by comparison, just 49 percent do. However, 69% of the German respondents expect to use mobile payments technology in the coming two years.

Mobile Functionality 

To alleviate customers’ concerns, banks and card issuers must provide their customers with true out-of-band, two-factor authentication, asymmetric identification of the mobile device, and end-to-end encryption between their servers and the customer.

The technology banks deploy cannot impact negatively on the speed at which many users now navigate through the digital world. Mobile users want a low-friction interaction, enabling them to execute transactions with a minimum of key strokes and little additional fuss. In short, they are looking for a mobile solution that reduces the risk of fraud to practically zero while remaining simple and convenient to use.

For more information on the challenge of balancing security and ease of use on the mobile channel, together with an overview of Entersekt’s unique solution, download our complimentary white paper, Securing the Mobile Banking Channel.

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Claudius van der Meulen

SVP EUROPE

Claudius manages Entersekt’s European business from our offices in the Netherlands. He’s a seasoned salesperson with two decades’ experience working in information technology at companies like Sun Microsystems and ACI Worldwide, and has been fundamental to our success in the region.

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Entersekt is an innovator of customer-centric fintech solutions. Financial services providers and other enterprises rely on our patented mobile identity system to provide both security and the best in convenient new digital experiences to their customers, irrespective of the service channel. With us, they can concentrate on their innovation roadmap, while delivering intuitive, low-friction digital experiences to their customers.